{"id":45779,"date":"2021-03-01T16:11:00","date_gmt":"2021-03-01T16:11:00","guid":{"rendered":"https:\/\/wp2.inovestor.com\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/"},"modified":"2021-03-01T16:13:00","modified_gmt":"2021-03-01T16:13:00","slug":"pourquoi-integrer-lesg-au-portefeuille","status":"publish","type":"post","link":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/","title":{"rendered":"Pourquoi int\u00e8grer l’ESG au portefeuille?"},"content":{"rendered":"

[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][vc_column centered_text=\u00a0\u00bbtrue\u00a0\u00bb column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/2″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][nectar_btn size=\u00a0\u00bbsmall\u00a0\u00bb button_style=\u00a0\u00bbregular\u00a0\u00bb button_color_2=\u00a0\u00bbAccent-Color\u00a0\u00bb icon_family=\u00a0\u00bbnone\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/account.inovestor.com\/InoAdvisor\/en-CA\/Stock\/Esg?symbol=XNAS%3AAMZN\u00a0\u00bb text=\u00a0\u00bbESSAYEZ ESG ANALYTICS\u00a0\u00bb][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/1″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][vc_column_text]L’investissement durable a gagn\u00e8 en popularit\u00e8 au cours des derni\u00e8res ann\u00e8es. Selon Morningstar Research Inc., plus de 1,5 milliard de dollars ont \u00e8t\u00e8 investis dans des fonds durables canadiens au cours du quatri\u00e8me trimestre de 2020.<\/p>\n

En raison de sa popularit\u00e8 croissante aupr\u00e8s des conseillers et des investisseurs particuliers, Inovestor s’est associ\u00e8 \u00e0 Sustainalytics afin de r\u00e8pondre aux besoins de nos clients. Gr\u221a\u00a2ce \u00e0 cette collaboration, nous proposons d\u00e8sormais des cotes de risque ESG sur plus de 12 000 entreprises dans le monde, ainsi que des \u00e8valuations de leurs controverses. Cette nouvelle tendance semble convenir \u00e0 la fois aux investisseurs particuliers et institutionnels en raison de ses caract\u00e8ristiques d’att\u00e8nuation des risques et de son influence positive sur le rendement des investissements. Gr\u221a\u00a2ce au syst\u00e8me de notation mis en place, nous aidons les investisseurs \u00e0 r\u00e8duire le temps pass\u00e8 dans la recherche.<\/p>\n

Att\u00e8nuation des risques<\/em><\/strong><\/p>\n

Les gestionnaires de portefeuille r\u00e8alisent l’importance des facteurs ESG afin de r\u00e8duire les risques de leurs portefeuilles. Les cotes de risque ESG aide \u00e0 identifier les risques potentiels qui pourraient avoir un impact n\u00e8gatif sur une entreprise, tels que les litiges et les poursuites judiciaires, les gr\u00e8ves et une mauvaise r\u00e8putation.<\/p>\n

Le scandale Facebook-Cambridge Analytica illustre bien comment les facteurs ESG peuvent aider \u00e0 identifier ces risques. Avant ce scandale, Facebook avait \u00e8t\u00e8 longtemps critiqu\u00e8 pour la gestion de donn\u00e8es de ses utilisateurs. La confiance des utilisateurs a \u00e8t\u00e8 mis \u00e0 rude \u00e8preuve lorsqu’une source a r\u00e8v\u00e8l\u00e8 que Cambridge Analytica a r\u00e8colt\u00e8 des donn\u00e8es personnelles de plus de 50 millions d’utilisateurs de Facebook sans leur consentement pour interf\u00e8rer avec l’\u00e8lection pr\u00e8sidentielle am\u00e8ricaine de 2016. Facebook a vu 26% des utilisateurs supprimer l’application de leur t\u00e8l\u00e8phone, selon une enqu\u00eate de septembre 2018 du Pew Research Center. Les actions de la soci\u00e8t\u00e8 ont chut\u00e8 de plus de 20 % et la compagnie a d\u00fb payer 5 milliards de dollars d’amendes \u00e0 la Commission f\u00e8d\u00e8rale du commerce pour violation de la vie priv\u00e8e.<\/p>\n

Am\u00e8liorer la performance<\/em><\/strong><\/p>\n

La recherche ne cesse de montrer qu’il existe un lien entre les facteurs ESG et le rendement d’une entreprise. Selon MorningStar Direct, plus de 60 % des fonds qui int\u00e8grent des compagnies ayant une notation de durabilit\u00e8 \u00e8lev\u00e8es dans leur mod\u00e8le, ont battu l’indice de r\u00e8f\u00e8rence au 31 d\u00e8cembre 2020. Le pourcentage de fonds qui ont surpass\u00e8 leur indice de r\u00e8f\u00e8rence diminue progressivement avec la cat\u00e8gorie de risque ESG, sauf pour les fonds dont la cote ESG est faible.<\/p>\n

\"\"<\/em><\/p>\n

Investir en accord avec ses valeurs<\/em><\/strong><\/p>\n

Certains investisseurs choisissent \u00e8galement d’ajouter des facteurs ESG dans leur processus de s\u00e8lection de portefeuille afin d’aligner leurs placements \u00e0 leurs valeurs. La production de tabac, le p\u00e8trole et le gaz, les armes conventionnelles et les armes \u00e0 feu font partie des secteurs qui sont g\u00e8n\u00e8ralement exclus des portefeuilles ESG en raison de leur nature controvers\u00e8e. D’autre part, les entreprises qui exercent un impact positif sur les parties prenantes sont recherch\u00e8es, comme les entreprises de v\u00e8hicules \u00e8lectriques et les entreprises de fabrication de panneaux solaires.<\/p>\n

Vous pouvez acc\u00e8der \u00e0 plus de 12 000 cotes de risque ESG de Sustainalytics en vous abonnant \u00e0 la plateforme Inovestor for Advisors, qui propose d\u00e8sormais des cotes de risque ESG en plus de la recherche en mati\u00e8re d’investissement, de la g\u00e8n\u00e8ration d’id\u00e8es, des portefeuilles mod\u00e8les et de l’analyse du portefeuille.<\/p>\n

L’investissement durable est l’avenir. Acc\u00e8dez aux cotes de risque ESG de plus de 12 000 entreprises dans le monde entier aujourd’hui.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][vc_column centered_text=\u00a0\u00bbtrue\u00a0\u00bb column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/2″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][nectar_btn size=\u00a0\u00bbsmall\u00a0\u00bb button_style=\u00a0\u00bbregular\u00a0\u00bb button_color_2=\u00a0\u00bbAccent-Color\u00a0\u00bb icon_family=\u00a0\u00bbnone\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/account.inovestor.com\/InoAdvisor\/en-CA\/Stock\/Esg?symbol=XNAS%3AAMZN\u00a0\u00bb text=\u00a0\u00bbESSAYEZ ESG ANALYTICS\u00a0\u00bb][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][vc_column centered_text=\u00a0\u00bbtrue\u00a0\u00bb column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/2″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][nectar_btn size=\u00a0\u00bbsmall\u00a0\u00bb button_style=\u00a0\u00bbregular\u00a0\u00bb button_color_2=\u00a0\u00bbAccent-Color\u00a0\u00bb icon_family=\u00a0\u00bbnone\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/account.inovestor.com\/InoAdvisor\/en-CA\/Stock\/Esg?symbol=XNAS%3AAMZN\u00a0\u00bb text=\u00a0\u00bbESSAYEZ ESG ANALYTICS\u00a0\u00bb][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ […]<\/p>\n","protected":false},"author":14,"featured_media":42905,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[227,303],"class_list":["post-45779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intelligence","tag-esg","tag-investissement-durable"],"acf":[],"yoast_head":"\nPourquoi int\u00e8grer l'ESG au portefeuille? - Inovestor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi int\u00e8grer l'ESG au portefeuille?\" \/>\n<meta property=\"og:description\" content=\"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][vc_column centered_text=\u00a0\u00bbtrue\u00a0\u00bb column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/2″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][nectar_btn size=\u00a0\u00bbsmall\u00a0\u00bb button_style=\u00a0\u00bbregular\u00a0\u00bb button_color_2=\u00a0\u00bbAccent-Color\u00a0\u00bb icon_family=\u00a0\u00bbnone\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/account.inovestor.com\/InoAdvisor\/en-CA\/Stock\/Esg?symbol=XNAS%3AAMZN\u00a0\u00bb text=\u00a0\u00bbESSAYEZ ESG ANALYTICS\u00a0\u00bb][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\" \/>\n<meta property=\"og:site_name\" content=\"Inovestor\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Inovestor\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-01T16:11:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-01T16:13:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png\" \/>\n\t<meta property=\"og:image:width\" content=\"564\" \/>\n\t<meta property=\"og:image:height\" content=\"398\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Inovestor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Inovestor_\" \/>\n<meta name=\"twitter:site\" content=\"@Inovestor_\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Inovestor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\"},\"author\":{\"name\":\"Inovestor\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/6616b197e129a7a95f3107103c871092\"},\"headline\":\"Pourquoi int\u00e8grer l’ESG au portefeuille?\",\"datePublished\":\"2021-03-01T16:11:00+00:00\",\"dateModified\":\"2021-03-01T16:13:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\"},\"wordCount\":1029,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png\",\"keywords\":[\"ESG\",\"Investissement durable\"],\"articleSection\":[\"Intelligence\"],\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\",\"url\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\",\"name\":\"Pourquoi int\u00e8grer l'ESG au portefeuille? - Inovestor\",\"isPartOf\":{\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png\",\"datePublished\":\"2021-03-01T16:11:00+00:00\",\"dateModified\":\"2021-03-01T16:13:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage\",\"url\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png\",\"contentUrl\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png\",\"width\":564,\"height\":398},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.inovestor.com\/fr-ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi int\u00e8grer l’ESG au portefeuille?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#website\",\"url\":\"https:\/\/www.inovestor.com\/en-ca\/\",\"name\":\"Inovestor\",\"description\":\"Make investment decisions that matter most\",\"publisher\":{\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.inovestor.com\/en-ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#organization\",\"name\":\"Inovestor\",\"url\":\"https:\/\/www.inovestor.com\/en-ca\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/04\/Inovestor-logo-high-res.png\",\"contentUrl\":\"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/04\/Inovestor-logo-high-res.png\",\"width\":1581,\"height\":422,\"caption\":\"Inovestor\"},\"image\":{\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Inovestor\/\",\"https:\/\/x.com\/Inovestor_\",\"https:\/\/www.linkedin.com\/company\/inovestor\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/6616b197e129a7a95f3107103c871092\",\"name\":\"Inovestor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/87cd3105a1d74b889db7d26a60a8f3d3611a70d6e08baa4865bc6c8d091834b4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/87cd3105a1d74b889db7d26a60a8f3d3611a70d6e08baa4865bc6c8d091834b4?s=96&d=mm&r=g\",\"caption\":\"Inovestor\"},\"url\":\"https:\/\/www.inovestor.com\/fr-ca\/author\/inovestor\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pourquoi int\u00e8grer l'ESG au portefeuille? - Inovestor","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/","og_locale":"fr_CA","og_type":"article","og_title":"Pourquoi int\u00e8grer l'ESG au portefeuille?","og_description":"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][vc_column centered_text=\u00a0\u00bbtrue\u00a0\u00bb column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/2″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][nectar_btn size=\u00a0\u00bbsmall\u00a0\u00bb button_style=\u00a0\u00bbregular\u00a0\u00bb button_color_2=\u00a0\u00bbAccent-Color\u00a0\u00bb icon_family=\u00a0\u00bbnone\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/account.inovestor.com\/InoAdvisor\/en-CA\/Stock\/Esg?symbol=XNAS%3AAMZN\u00a0\u00bb text=\u00a0\u00bbESSAYEZ ESG ANALYTICS\u00a0\u00bb][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_shadow=\u00a0\u00bbnone\u00a0\u00bb width=\u00a0\u00bb1\/4″ tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ […]","og_url":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/","og_site_name":"Inovestor","article_publisher":"https:\/\/www.facebook.com\/Inovestor\/","article_published_time":"2021-03-01T16:11:00+00:00","article_modified_time":"2021-03-01T16:13:00+00:00","og_image":[{"width":564,"height":398,"url":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png","type":"image\/png"}],"author":"Inovestor","twitter_card":"summary_large_image","twitter_creator":"@Inovestor_","twitter_site":"@Inovestor_","twitter_misc":{"\u00c9crit par":"Inovestor","Estimation du temps de lecture":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#article","isPartOf":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/"},"author":{"name":"Inovestor","@id":"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/6616b197e129a7a95f3107103c871092"},"headline":"Pourquoi int\u00e8grer l’ESG au portefeuille?","datePublished":"2021-03-01T16:11:00+00:00","dateModified":"2021-03-01T16:13:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/"},"wordCount":1029,"commentCount":0,"publisher":{"@id":"https:\/\/www.inovestor.com\/en-ca\/#organization"},"image":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage"},"thumbnailUrl":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png","keywords":["ESG","Investissement durable"],"articleSection":["Intelligence"],"inLanguage":"fr-CA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/","url":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/","name":"Pourquoi int\u00e8grer l'ESG au portefeuille? - Inovestor","isPartOf":{"@id":"https:\/\/www.inovestor.com\/en-ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage"},"image":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage"},"thumbnailUrl":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png","datePublished":"2021-03-01T16:11:00+00:00","dateModified":"2021-03-01T16:13:00+00:00","breadcrumb":{"@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#primaryimage","url":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png","contentUrl":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/07\/ESG-returns.png","width":564,"height":398},{"@type":"BreadcrumbList","@id":"https:\/\/www.inovestor.com\/fr-ca\/2021\/03\/pourquoi-integrer-lesg-au-portefeuille\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.inovestor.com\/fr-ca\/"},{"@type":"ListItem","position":2,"name":"Pourquoi int\u00e8grer l’ESG au portefeuille?"}]},{"@type":"WebSite","@id":"https:\/\/www.inovestor.com\/en-ca\/#website","url":"https:\/\/www.inovestor.com\/en-ca\/","name":"Inovestor","description":"Make investment decisions that matter most","publisher":{"@id":"https:\/\/www.inovestor.com\/en-ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.inovestor.com\/en-ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/www.inovestor.com\/en-ca\/#organization","name":"Inovestor","url":"https:\/\/www.inovestor.com\/en-ca\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/logo\/image\/","url":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/04\/Inovestor-logo-high-res.png","contentUrl":"https:\/\/www.inovestor.com\/wp-content\/uploads\/2022\/04\/Inovestor-logo-high-res.png","width":1581,"height":422,"caption":"Inovestor"},"image":{"@id":"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Inovestor\/","https:\/\/x.com\/Inovestor_","https:\/\/www.linkedin.com\/company\/inovestor"]},{"@type":"Person","@id":"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/6616b197e129a7a95f3107103c871092","name":"Inovestor","image":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.inovestor.com\/en-ca\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/87cd3105a1d74b889db7d26a60a8f3d3611a70d6e08baa4865bc6c8d091834b4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/87cd3105a1d74b889db7d26a60a8f3d3611a70d6e08baa4865bc6c8d091834b4?s=96&d=mm&r=g","caption":"Inovestor"},"url":"https:\/\/www.inovestor.com\/fr-ca\/author\/inovestor\/"}]}},"_links":{"self":[{"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/posts\/45779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/comments?post=45779"}],"version-history":[{"count":0,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/posts\/45779\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/media\/42905"}],"wp:attachment":[{"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/media?parent=45779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/categories?post=45779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.inovestor.com\/fr-ca\/wp-json\/wp\/v2\/tags?post=45779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}