Inovestor is built on family values and share common principles of performance, team spirit, innovation and passion. This leads us to succeed as a team. Because we are as strong as the weakest link, Inovestor will always go above the call of duty to fulfill our core values.

Our Leadership

Pascal Lefrancois

President, CEO

Father of two girls, I am a dedicated father and husband. Beyond my interest in Inovestor, I truly believe in increasing people's awareness that their financial wealth; after seeking happiness, it is one of the most important aspect of your life. Lack of proper savings and sound planning, will alter dramatically a person's capabilities to sustain their lifestyle and happiness at retirement.

Particularly I am interested in understanding risk. As an entrepreneur, risk is an integral part of decision making. Similarly, risk management is the single most important factor in investing, we all want to invest in the highest returns/ lowest risk venture. However very few people truly grasp the risk factors that will impact their future.

I am an avid skier and like running, boating and horses. I am an army and classic car enthusiast and like to read and watch documentaries about war. Lately, Ken Burn's The Vietnam War keeps me at night.

You can connect with me on LinkedIn.

Pascal

Pascal Lefrançois

President, CEO

With more than 20 years of experience in the financial services industry, Pascal is the President and CEO of Inovestor. He founded Inovestor in 1999 and successfully grew the Fintech company via internal growth and strategic acquisitions. He is a passionate entrepreneur with various interests such as investments, technology, and real estate. His dedication and hard work influenced each department to reach their objectives. Pascal’s deep knowledge in Fintech stems from its Physics and MBA studies.

Benoit Parenteau

IT Director

Benoit currently holds the position of Director IT for Inovestor. Since joining the company in 2000, Benoit has developed his knowledge of the financial IT space. He brings a unique perspective to our projects with his focus on UX.

Benoit Parenteau

IT Director

Benoit currently holds the position of Director IT for Inovestor. Since joining the company in 2000, Benoit has developed his knowledge of the financial IT space. He brings a unique perspective to our projects with his focus on UX.

Mathieu Lespérance

IT Director

Mathieu serves as a Director IT and is our lead architect. He has been with the company for more than 15 years. He has road knowledge of existing technologies and remains informed on new updates. Mathieu has developped his ability to quickly grasp complex financial prooblems and offer client friendly solutions.

Mathieu Lespérance

IT Director

Mathieu serves as a Director of IT and is our lead architect. He has been with the company for more than 15 years. He has a broad knowledge of existing technologies and remains informed on new updates. Mathieu has developed his ability to grasp complex financial problems and offer client friendly solutions quickly.

Meet Our Account Executives & Service Team

Our team is there to help you

Mathilde

Client Specialist

Mathilde has been working for the position of Client Specialist at Inovestor for one year. She is in charge of building strong relationships and training our clients across Canada. Her creativity and passion for communication and marketing is a real added value in her current role. She also enjoys travelling around the world, discovering new cultures and spend time with her friends and family.

Melanie

Account Executive

Melanie has been working as an Account Executive at Inovestor for more than 2 years now.
Her finance background and diplomas have been a valuable asset in assessing demonstrations of InoAdvisor. She seeks the right solutions to fulfill investment advisors needs and builds strong and personalized relationships with our clients.
During her free time, she enjoys sport activities such as boot camp, but also fine cuisine and some stockpicking for her own account.

Noor

Account Executive

Noor is an account executive at Inovestor Inc. She holds a BComm in Finance from Concordia University and has completed the CSC designation from the Canadian Securities Institute.
Her passion for finance and client relations has made her a great contribution to the team.
She specializes in the Stockpointer application and helps investment advisors discover how to best integrate the tool with their current resources.
During her free time, Noor enjoys staying fit and participating in outdoor activities such as hiking and canoeing.

Tiffana

Account Executive

Tiffana holds an undergraduate degree in Finance from Concordia University. She is currently an account executive at Inovestor Inc. Given her past experience in the financial industry and customer service, her efforts in business development are of great value. Apart from work, she has a strong interest in traveling, practicing Jiu Jitsu and also enjoys exotic cuisines.